1. Make them laugh Remember that really funny guy/girl from high school who constantly made you laugh? They may have been a solid 5 on a scale of 10 but their sense of humor really won you over didn’t it? This principle easily applies to your brand. Customers really don’t care what ..

The ultimate success in B2B Marketing is reaching your customer in a way that impacts them. If customers feel they are receiving something unique from their business with you, they will never leave you and will remain loyal to your brand. One of the most powerful methods of connecting with your ..

Marketing is everything in business to business (B2B) operations. Developing a proper marketing strategy which uniquely fits your business can be difficult but it is a must. With all of the information out there on the web today, it can be hard to whittle it down to the actions that will work b ..

One of the most important things to keep in mind when building a brand is color. Whether it is in your logo or splashed across your website, color speaks volumes to consumers and it determines the feelings they have toward your brand. Blue for example is one of the most commonly used ..

Imagine you’re driving along with a friend. You’re just cruising... and all of the sudden a song comes on the radio. You have never heard the song before but you love it and you ask your friend if they know who sings the song. Your friend raves about the artist and how he “l ..

I'll start by saying that this is entirely opinion; however, my opinion is based on years of experience in on-line development, marketing and design. To explain to those who may not know your domain name is what goes between www. and .com. .com, .edu, .org, etc. are called extension ..

There are many ways that a client can research your online presence, so you might want to check around to see. If you are using your business email on any personal sites (Facebook, gaming sites, etc.) you might want to reconsider. It's not hard to find everything you don't want found if someone know ..